Generations got you down?

Mr. or Ms. CEO/Manager of Major Corporation or Public Utility, are you feeling the pain of Baby Boomer retirements (maybe you don’t care because you are one of them), the scratchy feeling in your gut of engaging Gen Xers, the mental upset of retaining Gen Yers? Fear not, you are not alone in this! Take two aspirins and read on:

There’s a great book recommended by Dr. Adrienne Anderson, CEO of Global Consortium called “Boomers, Xers, and Other Strangers.” She a maven of the link between social policy, economics, and diversity. (Not the flavor of the month kind of diversity but the diversity that is global and drives business strategies.)

Then click on Marcia Petrie Sue’s website where she offers “makes good sense and dollars” tips. For the rest of her strategies, click here:

Tear Up historical job descriptions. I mean really people aren’t doing what’s written on them, so there is a gap between reality and the written word. Gen Y wants the reality of the job, not some over stated litany of words that is outdated. (Who doesn’t?)
Become a facilitator or mentor. Dump your roles as an authority. It does not work with Gen Y. (Aren’t you glad there’s a benefit in dropping the all-knowing, all-seeing mantle?)

One more quick tip, check out your use of technology. Some of the best advertising is now on YouTube and that’s where you’ll find Gen X and Y. Get your viral marketing going if you haven’t already. Join and contribute to The Positively Powerful Learning Network where the focus is on learning that makes a difference. There are brilliant people everywhere like you. Share your tips about creating organizational wins with and through the diversity of generations. Last for today, visit TED and see, hear, and feel what other people committed to sharing brilliance are up to. Baby Boomers, this YouTube gift is like the old school cartoons that were played in the theaters with the main features, it’s running with “Wall-E”. Enjoy.

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